Tag Archives: promotion

2017 – the choice of attitude

When I opened my email this first morning of the New Year, I received notice from Seth Godin, one of my favourite thinkers and writers, of a new post on his blog. He writes a post every day, so that’s not the unusual part of this. He also writes poignantly and succinctly, capturing a profound thought quickly, getting right to the meat of what he has to say. Unlike me with this long preamble. (He’s a great writer for someone as verbose as me to study, come to think of it …)

Anyway, I read The Choice and it resonated with me, especially on this first day of a New Year, with new possibilities, and all that. (Go off and read the blog post. It’s short. But come back when you’re finished …)

See what I mean? It’s the way I’ve been trying to live my life for years now, but Godin ties it all up neatly with a bow and presents it as a kind of a gift to me, an affirmation that the way I’ve been thinking all along is the way to continue forward.

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So, as I’ve said previously on this blog:

I choose to be positive, and I’m negative on negativity …

I choose to participate by promoting and helping other authors to get their writing noticed and read.

I choose to challenge the status quo of the writing and publishing biz with, as Godin calls it, My Purple Cow, among other ideas

I choose to be intolerant of intolerance, and will continue to keep a closed mind to close-mindedness.

I choose to be optimistic that the cheaters and bullies will never win in the end. To choose hope instead of fear.

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Really, as Seth Godin says, “We choose them [the attitudes] and do the work.” It’s as simple as that.

Sure, there are a lot of things happening right now in our world that we can’t change, but changing our attitude towards those things and those people is a good start, don’t you think?

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Best Bloggers Blogging in 2016!

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These past few years (2015 and 2014), I’ve wrapped up twelve months of blogging by listing my favourite bloggers who I have subscribed to and read, and whose blogs I believe would be of interest to my readers. Chris Graham (aka The Story Reading Ape) created this nifty badge that any of the bloggers on my list are welcome to add to their own blogs!

This year’s list is going to look a bit like a roundup of the usual suspects, as so many of my favourite bloggers continue to post to their blogs and write so well. A few of those old favourites have stopped blogging, but there are a few new discoveries this year, and one is a former book publishing colleague who is absolutely new to blogging just this week! So I’ll begin my list this year with the newbies-to-me, for variety sake.

Please do click on the links and check out these great bloggers, if you have not already discovered them yourselves. Follow them! Some offer promotion and they review books or interview authors or host guest posts, many post valuable information on writing and the book biz, even about food and restaurants, and not just a few are also authors in their own right and have been featured on my blog (I’ve linked to their promotion pages), a couple are editors, and there are a couple of longtime personal friends (meaning, I’ve actually met them face-to-face!) in this list, as well.

Sue Vincent’s Daily EchoSue Vincent

Happymeerkatreviews: Book reviews – poetry – other musings

Timothy L. PhillipsCamino de Tim

Mysteries in Paradise

And a new blog by retired publisher Ginny Miller and her husband that I look forward to following. Leaving Ourselves Behind will report on their travels throughout the world.

And the Usual Suspects!

Chris The Story Reading Ape’s Blog … An Author Promotions Enterprise!

Sally CroninSmorgasbord – Variety is the spice of life

Seumas GallacherSeumas Gallacher Blog

Tricia DrammehCreative State of Mind and Authors To Watch (Reviews and Interviews)

Tim Bakerblindoggbooks

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Kevin BrennanWhat the Hell

Allan HudsonSouth Branch Scribbler

J.P. McLeanJ.P. McLean: The Gift Legacy

Betty Jane HegeratBetty Jane Hegerat: Canadian author of literary fiction

Matilda Magtree – Carin Makuz

Canary Gal – Gwenith Whitford

Bill Corbett – Marathon Mouth

Seth Godin’s Blog

Book Marketing Buzz Blog

Literary Hub

And a very special mention goes to two extremely inspired blogs that are still being published:

The Litter I See Project by Carin Makuz
and Calgary Through the Eyes of Writers by Shaun Hunter
(Both of these bloggers were profiled on my blog earlier this year.)

If you happen to be looking for some great books to read, check out my Best Books Read in 2016 series: Part 1, Part 2, Part 3. Or have a look at my two other blogs: Reading Recommendations and reading recommendations reviewed.

Island in the Clouds – on Wineva Avenue!!

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Friend and long-time supporter of my writing, Janice Graham, sent me an email this afternoon with the above photo of her son reading my book!

“Robert saw your book on the table and picked it up to start reading it,” she said. So she took a photo for my Where/Who in the World is reading Island in the Clouds page.

I’ve known Janice and Jim Graham for … a very long time, since high school, and they have lived, forever it seems, in the same house on the same street, two streets over from where I lived when growing up in The Beach in Toronto. They’re just about a stone’s throw from the boardwalk, sand and Lake Ontario.

So it’s interesting and very flattering, to say the least, for me to see their now-grown-up son reading my book! How cool is that?

Thanks for your interest, Robert! I hope you’re enjoyng the book.

And here we are, at the end of January in a new year, and Janice sends me a photo of another relative reading my book – this time, Janice’s sister Karen!

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Thanks for your continuing support of my writing, Janice and Jim Graham!

Best Books Read in 2016 – Part 3

When I posted Part 1 and Part 2 of this series, I didn’t take into consideration that the year was not yet over and I might read more books I highly recommend in those remaining weeks – and, indeed, I have! (I also discovered a few books I had overlooked when compiling my first two lists.) Links for authors featured on Reading Recommendations are included. Every book listed here is rated at 5 stars from me.

So, here we go with THE REST OF THE LIST!

Indie-Authored

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Drunk Chickens and Burnt Macaroni: Real Stories of Afghan Women by Mary Smith
(No More Mulberries, also by Mary Smith, is listed as a Best Book Read in Part 1 of this series.)

Traditionally Published

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Baudelaire’s Revenge, a novel by Bob Van Laerhoven

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Celtic Lightning: How the Scots and the Irish Created a Canadian Nation by Ken McGoogan

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Confessions of an Inadvertently Gentrifying Soul by Bill Engleson
(I also reviewed this book on my blog, reading recommendations reviewed.)

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Belle of Batoche by Jacqueline Guest

And BIG congratulations to Jacqueline Guest who has just been named a Member of the Order of Canada by Governor General David Johnson!
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The Bad-Ass Librarians of Timbuktu: And Their Race to Save the World’s Most Precious Manuscripts
by Joshua Hammer

And … the very-most-recent book, a novella, by Fredrik Backman that has been translated into English!
And Every Morning the Way Home Gets Longer and Longer

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See my rave about Fredrik Backman’s other books I read this year in Part 2 of this series.

And, looking ahead into 2017, I’ve had the great pleasure, and honour, of reading an advance copy of Felicity Harley‘s new novel, The Burning Years, which will be published in the spring. Don’t worry, I’ll make sure you hear about this book the moment it becomes available. Not only is it well written, but I believe it’s going to be a very important book for everyone to read. (Felicity has previously been featured on Reading Recommendations and has had a lifelong association with the island of Bequia.)

Island in the Clouds – with my sister and her Silver Christmas Tree!

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Here’s my sister Betty Bridgman, looking very festive, with her print copy of my novel, Island in the Clouds, standing in front of the Christmas tree at her home in Ontario. Thanks to brother-in-law, Martin, for taking the photo (and for painting that picture over the fireplace!).

Thanks for playing along with my Where/Who in the World promotion campaign, Betty and Martin!

Island in the Clouds – rocking around a Pink Christmas Tree!!!

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Thanks to Abraham Phillips, who is currently reading both my novels, and sent this photo of Island in the Clouds on his eReader in front of his lovely Pink Christmas Tree! The tree, and Abraham, are located in Knoxville, Tennessee, USA, and he is an avid a voracious reader of all books!

So, thanks, Abraham, for playing along in my Where/Who in the World is Reading promotion, but mainly for reading my books!! And for allowing Island in the Clouds to rock around that Pink Christmas Tree of yours!

One Woman’s Island – in Bahrain!!!

It’s lovely, and somehow very fitting, to receive the first photo in the Where/Who in the World is Reading One Woman’s Island??? from none other than the great Seumas Gallacher – the author, reader, blogger, singer, supporter, pal, Billy Connolly-loving, Glaswegian-speaking, kilt-wearing Scotsman who now happens to live in Bahrain and Abu Dhabi!

Here he stands with my eBook cover visible on his eReader …

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Says Seumas: From one island to another .. . from the shores of Bahrain to those of Bequia… Master Gallacher… proud owner of his Kindle copy of m’Lady, Susan’s masterpiece! Cheeeeeeeers 🙂

Thank you, Seumas!

Seumas has been a guest over at my other blog, Reading Recommendations, several times now. Head on over there to see what he’s been writing and publishing. I’ve read every book That Man has created and I tell you truthfully I’ve immensely enjoyed reading every single one!

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A challenge to all Readers …

Earlier in the summer, I wrote and posted this to my blog: Why not read books simply because they’re well-written?

Then I asked Chris Graham, aka The Story Reading Ape, to create three memes that promoted three of the ideas I’d covered in this post: Ask for a meme …

For the purpose of this challenge, I want to focus on the suggestion in one of these memes …

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Why not, indeed?

I recently began following two Facebook pages that were set up for the benefit of Readers. The gist of both sites was an exchange of reading recommendations and a place where readers could find out what they might want to read next. On the one site, there were a lot of rules posted restricting Indie Authors as to how much they could self-promote. Understandably so. However, authors were also restricted from posting links to our own blogs, and I was reprimanded by admin., even though my blog link in question was a list of the best books I had read this past year and not self-promotion at all. I’d apparently over-stepped the limit of one self-promotion post per week on the site. I’ve removed all my previous posts from that site and have stopped posting there altogether. I know, it is their site and they are allowed to make and administer the rules. But, in the meantime, other site members will never see that list of books by other authors I was recommending they consider reading. Not my own books, mind you, but the books of many other fine authors.

Meanwhile, I continue to read posts by other site members in which they’re asking for reading recommendations – and contributing to discussions surrounding reading books written by the same-old bestselling authors or series or genres that the members have already been reading. And no one is asking for something new, something different, something outside of their comfort zone. An author who is new-to-them who will make the reader stand up and take notice and have that reader recommending the author to every other reader they know.

So, this is my challenge to all readers out there … And this includes all authors, as well, because you’re all also readers, right? (If you answer “No” to that, then SHAME ON YOU! You SHOULD be reading. You can’t write well if you don’t read. But that leads us to another blog post: Writer = Reader. And I digress …)

Here’s what I challenge all Readers to do:

1. Discover a new-to-you author. Look for authors who write a different genre than you usually read.

2. Purchase a copy of their book or borrow from the library. (Preferably purchase. I understand if you can’t afford to buy. However, I give you the inimitable Seumas Gallacher as an example of someone who supports Indie Authors by making a point of purchasing one Indie-Authored book a month. That kind of committment is not going to break the bank.)

3. Read.

4. If you enjoyed what you read, tell your friends and other readers. And if you REALLY enjoyed what you read, become a champion of that author. Read more of their books. Follow them on Facebook, Goodreads, Amazon, their blog. Write a review if you like to write reviews. Post your recommendation to your own blog or social media sites. Spread the word about this new-to-you author as far as you possibly can. (If you want to write a review and don’t have your own blog or don’t like posting to Amazon, contact me about publishing your review on reading recommendations reviewed or this blog.)

5. Write to the author directly to tell them how much you enjoyed their book. Trust me! We love receiving fan mail!!

6. Repeat #s 1-5. Many times.

Simple, right?

I know you’re probably thinking, “It’s easy for her to say. She’s an author who has connections to lots of other authors and knows where to find new books to read. Where the heck am I going to find these new-to-me authors and their books?”

Well, yes, I am well connected, but I have discovered many of the authors I now enjoy reading by watching for listings on Goodreads, Facebook, and mainly through other bloggers. So here’s a list of places where you might consider looking for suggestions on the next great book you’re going to read so you may become part of my challenge!

My blogs (of course):
Reading Recommendations
reading recommendations reviewed
And specific blog posts:
Best Books Read 2016 – Part 1
Best Books Read 2016 – Part 2

And blogs written by many friends who support their fellow authors:
Seumas Gallacher
Sally Cronin’s Smorgasbord – Variety is the spice of life, Sally’s Cafe and Bookstore
Chris The Story Reading Ape – Authors Hall of Fame
Allan Hudson – South Branch Scribbler
Tricia Drammeh – Authors to Watch
Dylan Hearn – Suffolk Scribblings: Recommended Reads
Anne Logan – I’VE READ THIS
Mary Bailey – 1WriteWay: A Different Kind of Book Review
Happymeerkatreviews

There are many, many more. I leave it up to you, Readers, to discover the best places for finding your own new-to-you authors. Don’t forget the local library, too! Most libraries have websites, and librarians are always eager to create and post lists of books that will be of interest to their patrons. (And, thanks to Calgary Public Library, my first novel, Island in the Clouds, has been listed on two such lists, their Around the World in 14 Mysteries and Accidental Sleuths and my second novel on the eponymously named One Woman’s Island recommendations!)

One other source for discovering new-to-you authors – especially poets, in this case – and even new-to-you music, as well, is Bob Chelmick’s The Road Home. This is 24-hour streaming of Bob’s radio program’s that have long been featured on CKUA Radio. Give it a listen. It’s addicting!! (I’m listening as I write this and just heard one of my favourite authors, Robert Kroetsch, reading his poetry.)

So, off you go! You’ll find a lot of fun in the discovery, but I hope you find even more enjoyment in the reading!

Ready, set … READ!

(No need to comment here that you’re taking my challenge, unless you do find a new-to-you author you’d like to crow about. I always welcome accolades for authors! And if you already review books and authors on your own blog, please include your link in the comments section below.)

GoReadMe! Campaign – Susan M. Toy’s books

In August this year, I had a great idea … and the very kind Seumas Gallacher allowed me space on his blog to not only write about the GoReadMe! Campaign, but also offered to be the first to have his books promoted using it.

He’s a brave man! While we may not have reached the target of readers we wished to attract within the time period we allowed, there were a fair number of new readers who discovered Gallacher’s books through this promotion, so I was pleased with the response.

I’m back now to do the same for my own writing, since I recently published a new novel in the Bequia Perspectives series. Here’s the background to the idea:

First, let’s go back a little way in time to a blog post I published in March of this year on the perennial subject that’s of interest to all authors – Looking for Readers in All the Right Places. (I had actually blogged about this dilemma a couple of times previous and those links are included in this post. If you are an author looking for readers then I suggest you read about all my previous ideas.)

We’re all familiar with the GoFundMe campaigns. They come in many different guises and are meant to help creators and business people raise the necessary funds required to launch and cover the expenses of producing a project by involving their friends directly in that financing.

So I posed the question, What about setting up a campaign called GoReadMe, and instead of raising money we raise awareness for reading and reading our books in particular?

That’s essentially the idea and how the campaign came to life. Here’s how it works:

We make the announcement that we are beginning a GoReadMe! Campaign for an author and we’re looking for 50 new readers who will “pledge” to read either one of the author’s books or a specific title. Not only will they pledge to read the book themselves, but they’ll also agree to recommend that book to another reader who will join in on the GoReadMe! Campaign. That way, we only need to find 25 unique readers, because those new readers will find the other 25 for us. The campaign lasts a month, during which time the author, and the author’s friends, promote the campaign, and the author keeps a public tally on their blog of the number of people who have pledged, and their names (or those who wish to remain “anonymous”), who have committed to reading a book and finding other new readers for it. Simple!

And, if friends have already read the author’s book(s) but still wish to become involved in the GoReadMe! Campaign, they can help by promoting this idea to their friends, encouraging others to become involved in reading this author’s great books!

In the end, what the “Readers” receive by pledging in this way is a warm/fuzzy feeling of not only discovering and reading a new book by a great author, but also the knowledge that they are helping to promote reading in general by becoming involved in this campaign in particular and encouraging more people to read.

By the way, I believe that the personal recommendation of a book by a friend is a much more effective way (word-of-mouth) of promoting a book than any review on Amazon or Goodreads, so that’s why I’m not suggesting that “write a review” be a requisite for readers pledging to take part in this campaign. No pressure, folks! Just pledge to read the book and find at least one other new reader. What can be simpler than that?

So, without further ado …

Announcing … the GoReadMe! Campaign for Susan M. Toy!

We need 50 people to pledge to read at least one of Susan’s books (listed below) and to recommend to one other reader that they do the same. You have 30 Days during which to pledge. This Campaign ends on Jan. 8, 2017. Please sign up in the comments section of this blog post. Thanks for taking part in this new GoReadMe! Campaign!

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One Woman’s Island

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Island in the Clouds

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That Last Summer

(By the way, ALL of my eBooks are available on Overdrive for libraries worldwide. If you prefer to read borrowed eBooks from your local library, you will be doing me a huge favour by recommending the library consider adding my book(s) to their collecction. Thank you!!)

There you have it, Folks! Please consider pledging (below in the comments section) and recommending my books to other readers. Share and retweet this post at will! Let’s try to make this GoReadMe! Campaign idea a “Thing”, okay?

Best Books Read in 2016 – Part 2

In Part 1, I listed all the Indie-Authored Books I had read this year that I considered to be the Best Books I Read in 2016.

During 2016, I was fortunate to read many other books, traditionally published, that I considered to be excellent. Some authors I list here are new-to-me and were recommended by reader friends – who definitely did not steer me wrong! Other authors are long-time favourites, some who I have promoted on Reading Recommendations and this blog (links to those promotions are included here), and a few are personal friends who I have known for many years in real life and whose writing I have always enjoyed.

These books are not listed in any particular order at all, but every one receives at least a 5-star rating from me.

So I give you Part 2 of the Best Books I Read in 2016!

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A Man Called Ove, My Grandmother Asked Me To Tell You She’s Sorry, Brett-Marie Was Here
by Fredrik Backman
Without a doubt, Backman is one of the very best “discoveries” in years! Not only are all three novels good, the writing is consistently good and I am now a fan for life, eagerly waiting for the next book by this author to be translated into English and available to read. If I were to rate books, I would give this author 11 stars on a scale of 10.

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Running Toward Home and Odd One Out by Betty Jane Hegerat
I recently reread Running Toward Home, Betty Jane’s first published novel, and read her new novel, Odd One Out, shortly after it was released. As with everything Betty Jane writes, i enjoyed both immensely!

Last Bus to Wisdom by Ivan Doig
Sadly, this was his final book as Doig died earlier this year. He had long been one of my favourite authors.

Brief Encounters by Brian Brennan

Zen in the Art of Writing by Ray Bradbury
I reread this important book on writing and wrote a blog post about it.

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What’s Left Behind by Gail Bowen
The 16th book in Bowen’s Joanne Kilbourn novels and I have every one! I was Gail’s sales rep for the first book way back in the early 90s.

Mothering Sunday by Graham Swift

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Mennonites Don’t Dance by Darcie Friesen Hossack, published by Thistledown Press
I reread this book recently and it’s now available as an eBook. Darcie and I first “met” online when we were students in the Humber School of Creative Writing, but did not meet in person until she published this collection of short stories in 2010.

Circling the Sun by Paula McLain

The Ballroom by Anna Hope

The Sympathizer by Viet Thanh Nguyen
Well-deserved winner of this year’s Pulitzer Prize for Fiction.

The Hanging Girl by Jussi Adler-Olsen
Number 6 in the Department Q series of crime novels by an accomplished Danish author. I’ve read them all and am eagerly awaiting the next in the series.

In the Woods (series) by Tana French
I thought so highly of the writing of this first novel by French that I immediately read the next three in the Dublin Murder Squad series and have the fifth book on hold at the library.

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The Three Sisters Bar & Hotel by Katherine Govier

Nutshell by Ian McEwan
McEwan is another long-time faourite author who never disappoints. With this book, I think he may win the award for “Most Unusual Narrator Ever”! (AND … I just discovered Ian and I share the same birthday, June 21st!)

Building a Movement to End the New Jim Crow: an organizing guide by Daniel Hunter
I received a free download of this book and found it a fascinating read on organizing activists. An excellent book for these current times …

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The Yellow-Lighted Bookshop by Lewis Buzbee
Lewis and I not only worked at similar jobs during our careers (bookseller, sales rep, writer), we repped the same publisher at the same time during the 1990s! The link above will take you to the blog post I wrote about Lewis and his book.

And here’s a link to Part 3 in this series.