How YOU can invest in Authors and Books …

WITHOUT spending any money!

I know, I know … finding the money to support authors by buying their books is not always easy. I have a hard time in that department myself.

However, there are many ways that Readers can help Authors of books they’ve already read and enjoyed. These ideas are every bit as valuable to Authors as actual sales can be – and they will cost you absolutely nothing to do. They just require an investment of your TIME, and your ENTHUSIASM to make things happen. Never underestimate what a READER of books can accomplish when they choose to champion a particular book or an Author.

So, here you go! 10 ways you can invest in Authors and Books without spending any money …

1. Borrow and read books from the library. Rate those books on the library’s system. Request that the library purchase other books by that same author. Encourage your friends to use the library. (And, don’t forget, most libraries are now online and offer eBooks for borrowing.)
NB Authors: Library patrons are the biggest group of buyers of books, so it’s definitely worth it to you to get your books into library systems …

2. Tell your friends whenever you discover a great book or a new Author. Post links to the Author’s website/Facebook page/Goodreads listing in your own social media. This does not need to be a full-blown review of the book, but just a shout-out to your friends that this was a great book. (If you’ve read a book that has really knocked off your reading socks, but you don’t want to write a full-blown review – and I can understand that many Readers don’t want to write reviews of what they read – then consider posting something brief to my new blog, What are you reading?.)

3. And speaking of that … Ask your friends the question, “What are you reading?” to start a conversation about books. Then you can easily slip in about what you’ve been reading. 🙂

4. When your favourite author announces the release of a new book or information about what they’ve been up to lately, do these simple things …
a) “Like” their blog post/status update/Tweet
b) Make a comment – something like: “Congratulations!” or “Can’t wait to read it!”
c) Reblog/share/retweet whatever the author has posted, with the added message to your followers that you are excited about this new book being released and that they may want to check it out, too.
d) Repeat however many number of times that the author posts updates.
(Most authors who use social media will be very aware of your engagement with what they post. You can’t imagine how much of a boost that will give them, knowing someone out there is eagerly awaiting their latest. And you can do all of this without ever seeming like a stalker … 😉 )

5. Become a champion of the author’s books. As I said above, recommend to your local library that they add the author’s books to their collection. You can also mention the author and their books to local bookstores, if the store is not already carrying copies. Don’t badger the store to stock the books, but do ask whether they would consider the possibility. And if there’s another local business that might carry a book because it has a local theme or the author is local then ask that store to consider the same. This idea works well for gift shops in tourist areas. (A friend recently arranged for my books to be sold in a Bequia hotel’s giftshop!)

6. Use Goodreads as a means of keeping track of what you read (and for rating those books), but also enter their giveaways. Then mention those giveaways to your friends by sharing the links on social media. (I have discovered many new-to-me books and authors by entering these Goodreads Giveaways – and I’ve created a number of my own giveaways for my books there, too. I’ve been fortunate in that, as a Reader, I’ve won a lot of books from the site. But I also keep track of titles for all contests entered on my “to-read” list and go through that from time-to-time to see what I may be able to borrow and read now.) Do not discount being a “stat” on Goodreads. I can’t be the only author who checks their stats on that site regularly; it definitely means a lot to me when I see an increase in the number of Readers who have added any of my three published books to their lists – yes, even when someone new simply adds one title to their “to-read” list. That’s yet another reader who has been attracted to what I have written, and that makes my heart sing every time!

7. Recommend to your book club that they consider reading and discussing your favourite Author’s book(s). Invite that author to speak to your club via Skype, if that’s a possibility.

8. Working with that Skype idea of the Author calling in to speak with a group, ask whether your local library or bookstore would be interested in setting up an event such as this. Let them deal directly with the Author on the logistics, but put a bug in their ears about the possibility for such an event. And then, if this idea actually does happen, help the venue to encourage interested Readers to attend!

9. If you write a blog, consider talking about the Author and their books there – even if the blog is not book-or-book-review-related. Interview the Author, or allow them to write a guest post. Your blog readers will thank you for your honesty in telling them about a new Author and a book you’ve enjoyed.

10. Contact the Author privately (usually their websites will offer a way of connecting) and tell them how much you enjoyed their writing and books. It’s one thing to receive a positive public comment from a Reader, but if you make the effort to tell that Author, one-on-one, what you really think about their writing and their books … Well!! I know I’m thrilled whenever anyone takes the time to compliment me! I usually ask that Reader if I may quote them, even anonymously if they so choose, because it’s wonderful to be able to share praise I receive with everyone else. Praise in a private email is so, so much better than in a public review! Because again – it’s honest and heartfelt!

So, all easy-peasy stuff to do that will be an “investment” into the Author and their writing, because it will all help that Author to grow their reader-base and, more importantly, to keep writing!

Just to prove that I practice what I preach here, and have done this for many, many, many years, in fact … Here are the links to the blogs I’ve set up:
Reading Recommendations
reading recommendations reviewed
What are you reading?

And, just yesterday, I reblogged/shared/generally shouted-out the news of the release of a new publication by one of my favourite authors, Tim Baker!

Do it! Do it NOW! And you may begin by liking and sharing this blog post, telling other Readers how they may make a non-monetary investment in their own favourite Authors that will be much appreciated by both Readers and Authors alike!

SPREAD THE LOVE!!
(and on that note, here’s a little earworm for you …)

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8 responses

  1. This is great advice Susan. Wish everyone was like you.

    1. Thanks, Allan! And … they could be, if they put some thought into it all. 🙂

  2. Reblogged this on Plaisted Publishing House and commented:
    Now this is great….So many ideas to look through and use…For FREE too… 🙂

  3. This was a great read, I absolutely could not agree more. Anytime someone comments on something I’ve written, it makes my day so much brighter, and I know that extends to every other writer out there. I always make sure to return the kindness, but with these great tips, I can do more. Thanks for posting!

    1. Thanks, Dalriada! For your comment, for following through on what I suggest, and for joining us here … Welcome!

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