Jerome Martin on How to Use the New Media to Tell Your Story

When Jerome Martin posted a status update to Facebook saying he’d be giving a talk on this subject of using new media and storytelling at a conference, I asked if I would be allowed to post the link here on my blog. The topic sounded to be perfect for many of my blog readers. Jerome immediately gave his permission, so below is a link to the presentation he gave at the Banff Centre in April 2016.

1549330_10151948798981367_2941370190120507932_n And in keeping with the theme of Jerome’s presentation, here’s our story …

I met Jerome in/around 2009 when I was first starting up Alberta Books Canada and considering new ways of spreading the word about books, their authors, and reading in general. To say that Jerome, at that early date, had already embraced the new technology surrounding book publishing is an understatement! I hadn’t met anyone in publishing up to that point who not only knew and used the existing technology, and was so enthusiastic about its possibilities, but who was also willing to listen to new ideas, create practical apps, and encourage thinking in directions that were completely off the beaten path of publishing – so far off the path that most publishers wouldn’t even consider abandoning their old traditional methods for fear of getting lost altogether. I loved getting together to talk with Jerome whenever I was in Edmonton and run my own ideas past him, because not once did he ever say, “No, you can’t do that, Susan”, as so many others had done before him. So, for that belief in me and for discussing ideas with me, I heartily thank Jerome for that!

And here’s Jerome’s story:
Jerome Martin is a publisher, photographer, storyteller, and speaker in Edmonton, Alberta, Canada. He was born in Maple Creek, Saskatchewan, on the edge of the Cypress Hills.

His company Spotted Cow Press publishes books, both paper and electronic, about the Great Plains of North America and its people. and his speaking and advisory work focuses on informal learning, communication and documentary photography.

Jerome’s most recent e-books are Cappuccino U: a new approach to working and learning and Golden Prairie, both available for free download at Spotted Cow Press.
(Follow Jerome on Facebook and Twitter for more information, ideas, and stories..)

Please watch the entire presentation here. Jerome’s blog post he refers to is here and in it you will find all thee links he refers to. (Here’s the link to the Banff Centre’s website he refers to as a good example of design.)

And … Jerome includes a quote from my favourite author, Wallace Stegner, at the very end of his presentation – what’s not to love about that???

Thanks, Jerome!

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5 responses

  1. Love the name of his company! He sounds like a real jewel of a resource.

    1. His blog post was cool. Will sit down with his presentation shortly (As I’m planning a blog break to get some reading and other stuff done). The whole pod cast thing intrigues me. Thanks for sharing

  2. Reblogged this on Smorgasbord – Variety is the spice of life and commented:
    Meet Jerome Martin of Spotted Cow Press, courtesy of Susan Toy

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