How NOT to Build Your On-Line Following

This is a great post from Tim Baker. I will add that recently I have been doing exactly as Tim does – if an author I follow on Twitter sends me a direct message but does not do me the courtesy of following back, I unfollow. The worst was an author I followed because I had enjoyed reading her book. She direct messaged me with a link to where that book was being sold – but no return follow. For some people who use social media, it’s all about the numbers they accumulate and not the content and connections they get through participating.


Last week on my radio show (Friday Night Writes, co-hosted by Armand Rosamilia) we discussed two separate topics which I’m going to fuse into one for the purposes of this blog post.


The two topics were Twitter Tips for Authors and Authors Should View Each Other as Teammates Rather Than Competition.

I’ve been on Twitter since 2010, but I really didn’t start using it regularly until 2012 when Armand gave me a crash course – so I am not, by any stretch of the imagination, an expert.


There is one thing about Twitter that is, to me anyway, common sense. It also applies to Facebook, Pinterest, Blogging, LinkedIn, Instagram, etc.

It Doesn’t Cost You Anything to Follow Back.


As Independent Authors, we rely on social media to expand our audience and reach out to potential readers. Unfortunately some authors treat it like a competition…like we…

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