FREE continuing promotion right under your nose …

READERS will also find this interesting (and they can *see below how they may help), but …

This post is mainly for all you angst-ridden authors out there who moan and groan about how little promotion and publicity you receive for the books you publish. Yes, it’s true, there are definitely fewer outlets reviewing books or interviewing authors. So what are we supposed to do to get the word out and attract new readers to our work?

I have a cunning plan!

When I ePublished my first novel, I received “some” attention (i.e. Not a lot …) for my efforts, but I carried on regardless and continued to promote other authors, as well as my own books, through my business Alberta Books Canada. Then I moved back to the Caribbean and become much more involved in the online writing community, especially with regards to indie authors around the world who were in the same boat as me – wondering how the heck to promote our books effectively. And how to attract new readers to books in general.

Once I became part of that community – of bloggers as well as indie authors – I realized there really WAS a lot of promotion available out there, and simply for the asking. We bloggers all usually have the same problem: what to write about for the next blog post. I discovered there were many sites looking for authors to interview and books to review, and also that were interested in posting guest spots on various subjects. So I began searching for blogs that would be interested in me and my books. Once I had a few links collected of my own promotions, I created a dedicated page for the novel on my own blog. If you click on Island in the Clouds and scroll down the page you’ll see I’ve added every link I could find. (Hint … Use Google to seach not only your own name, but the title(s) of your book(s). You’ll be amazed what comes up there!) This list on my blog is for the benefit of readers who may be interested in finding out more about me and my books. Only now I’m letting all those other sites do the talking for me.

In Nov. 2013, I began publishing another blog, Reading Recommendations, and have promoted more than 300 authors there for over 3 years. Many, many, many of these authors have “paid” me back in kind by reading and reviewing my books, interviewing me, or allowing me to post a guest spot on their blogs. I promote them, they promote me back!

So that’s how I managed to amass such an impressive looking list of promotion links for my novel!

But rather than just sit on my laurels and allow that page and those promotions to go unnoticed, I have regularly gone back to ensure those links were still valid and even reposted them all, one at a time, to social media, either Facebook or Twitter for me, thereby breathing new life into what were at the time (and still are!) excellent promotions of me and my books.

So … here’s my cunning plan for all of you out there looking for FREE ways to continue promoting your work – Do as I have done and repost any links to promotion you’ve received in the past. To make it easier on yourself, I suggest you create a page, as I did, and list everything there. That way it’s easy-peasy to go to the page, click on each link, and share it again, and at any time. I also have a Facebook page for my novels now, Bequia Perspectives Novels by Susan M. Toy, and post to that first then share on my personal Facebook page. My reasoning for reposting all of this early promotion is that I’ve attracted new readers and friends and fans over the years since these links were first published, so there’s bound to be someone out there who will be interested in reading them.

But the other thing I hope will happen – and this is the kicker, is that one of those readers who sees my reposting of promotion on social media will think enough of it to want to share with their own friends. And that, folks, is the beauty of social media … you just have no idea how far these shares will travel or who might be introduced to you and your books simply because you reposted an old promotion. Remember … no matter how long ago you may have published, your book is always new to a reader who has never read it!

Now, because I also promote other authors on my Reading Recommendations blog, I decided to start the repromotion ball rolling for that group and ran this announcement to the Facebook page, Reading Recommendations – a blog for Readers:

Here’s a promotion tip for all authors who have been featured on Reading Recommendations and reading recommendations reviewed … You’re always most welcome to re-post your promotion links anywhere, on your own website, blog and social media. You might just manage to attract new readers to your own work. I’ve been working through the lists alphabetically, trying to repost all of your promotions, but if each of you were to do this for yourselves, as well as for one or two of your fellow authors I’ve featured, there’s no telling how far the reach would be – for everyone! Besides, it’s free promotion and you’ve gotta love that!

That was a couple of days ago and, so far, I’ve noticed only 1 (ONE!) author has taken my suggestion and reposted all her RR promotions to social media. But she’s an author who constantly promotes my blog as well as promotions for other authors, so I wasn’t surprised. I am disappointed, however, that no one else has taken me up on the suggestion. So that’s why I decided to write this blog post, explaining the idea once again, and I hope to reach more of you out there. I encourage you to do as I do, in this case, and promote the pants off of whatever promotion you already have! And, while you’re at it, promote one or two – or more!, of your fellow authors, as well, because it’s not all about you, ya know … and it’s the right thing to do, so let’s share that love around!

The other thing that will happen is you will draw attention to those original links again, to the bloggers and sites where you were promoted – and, believe me, that renewed interest and increased traffic for old posts will not go unnoticed by those bloggers! You’ll be doing them a favour by attracting new readers to their sites, as well.

There you go! How to ensure FREE continuing promotion that’s right under your nose … Now get out there and share!
(And, please, I absolutely, positively encourage you to reblog this blog post on your own blog!)

*READERS, I haven’t forgotten you! Please consider getting in on this idea of free promotion by helping your favourite authors reach new readers. Whenever you see a promotion link posted, share it among your own friends, tell your book club/local library/local bookstore about the author and their books. We appreciate all the help we can get, but when you recommend our books to other readers and make them fans, that’s just pure gold! And we can’t thank you enough!

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More Best Bloggers Blogging to check out …

While it was impossible for me to have followed, listed, and awarded in my earlier post every blog I know of that is good, I didn’t want anyone to think they’d been forgotten. So here’s an additional list of blogs, many written by published authors, that are always interesting and informative, and will provide you with great reading! (Some of these bloggers review books, interview authors, run guest posts, reblog regularly from other blogs, and promote new publications, as well as offering solid information on writing and getting published and the book business in general, so if you are an author you would be wise to check out all the blogs on this list.)

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And some have reviewed and interviewed me, as well as hosted my guest posts!

Links are included as well for those authors who have been promoted on my blog, Reading Recommendations.

Nicholas C. RossisNicholas C. Rossis ~ Award-winning, dream-protecting author

Connie Flannagan – Everything Indie

Janice SpinaJemsbooks

Dylan S. HearnSuffolk Scribblings

Don MassenzioDon Massenzio’s Blog, Independent Authors Unite!

Kristina StanleyKRISTINA STANLEY

S.K. Nichollsmybrandofgenius

Susan HolmesWaterside Kennels Mysteries

Stevie TurnerStevie Turner, Indie Author

Lit World Interviews

Viv Drewa, The Owl Lady

Amy M. ReadeReade and Write – Words and wine by Amy M. Reade

Merilyn Simonds – Books Unpacked Blog

Paul Butlerpaul butler novelist: writer, editor, creative writing instructor

Karen Oberlaen – My train of thoughts on… Smile! Don’t look back in anger.

Mary Bailey – 1WriteWay

Sacha Black Books

Quick Book Reviews

Sites that list publications and contests to submit to and enter, opportunities for writers:

[places for writers]

Aerogramme Writer’s Studio – Books and Writing / News and Resources

For Your Reading Pleasure:

A site that compiles blog posts specifically tailored to your reading interest: Medium (A couple of authors I’ve promoted on Reading Recommendations contribute regularly to this forum.)

Reviews are essential

From author, Kevin Brennan, a conundrum … and a special on his latest novel, Fascination!

WHAT THE HELL

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I had just been rejected by Ereader News Today for the second time in two months. Something in me snapped.

There aren’t very many effective ways to promote indie books, and without promotion the whole self-publishing wheel stops turning. And not just promotion but low prices too — generally 99 cents or even free. I’ve complained before …

But when ENT declined to promote Fascination again last week, I decided I had to find out why. So I appealed the decision.

I described my history with ENT — three novels in three years, all with successful campaigns via ENT — as well as my earlier publication history. Parts Unknown. William Morrow/HarperCollins. I’m not a shoe salesman who decided to “write up” this great idea for a novel I’ve always had.

Bridget from ENT wrote me back within a few hours and explained that Fascination had been declined — get…

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2017 – the choice of attitude

When I opened my email this first morning of the New Year, I received notice from Seth Godin, one of my favourite thinkers and writers, of a new post on his blog. He writes a post every day, so that’s not the unusual part of this. He also writes poignantly and succinctly, capturing a profound thought quickly, getting right to the meat of what he has to say. Unlike me with this long preamble. (He’s a great writer for someone as verbose as me to study, come to think of it …)

Anyway, I read The Choice and it resonated with me, especially on this first day of a New Year, with new possibilities, and all that. (Go off and read the blog post. It’s short. But come back when you’re finished …)

See what I mean? It’s the way I’ve been trying to live my life for years now, but Godin ties it all up neatly with a bow and presents it as a kind of a gift to me, an affirmation that the way I’ve been thinking all along is the way to continue forward.

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So, as I’ve said previously on this blog:

I choose to be positive, and I’m negative on negativity …

I choose to participate by promoting and helping other authors to get their writing noticed and read.

I choose to challenge the status quo of the writing and publishing biz with, as Godin calls it, My Purple Cow, among other ideas

I choose to be intolerant of intolerance, and will continue to keep a closed mind to close-mindedness.

I choose to be optimistic that the cheaters and bullies will never win in the end. To choose hope instead of fear.

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Really, as Seth Godin says, “We choose them [the attitudes] and do the work.” It’s as simple as that.

Sure, there are a lot of things happening right now in our world that we can’t change, but changing our attitude towards those things and those people is a good start, don’t you think?

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Best Bloggers Blogging in 2016!

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These past few years (2015 and 2014), I’ve wrapped up twelve months of blogging by listing my favourite bloggers who I have subscribed to and read, and whose blogs I believe would be of interest to my readers. Chris Graham (aka The Story Reading Ape) created this nifty badge that any of the bloggers on my list are welcome to add to their own blogs!

This year’s list is going to look a bit like a roundup of the usual suspects, as so many of my favourite bloggers continue to post to their blogs and write so well. A few of those old favourites have stopped blogging, but there are a few new discoveries this year, and one is a former book publishing colleague who is absolutely new to blogging just this week! So I’ll begin my list this year with the newbies-to-me, for variety sake.

Please do click on the links and check out these great bloggers, if you have not already discovered them yourselves. Follow them! Some offer promotion and they review books or interview authors or host guest posts, many post valuable information on writing and the book biz, even about food and restaurants, and not just a few are also authors in their own right and have been featured on my blog (I’ve linked to their promotion pages), a couple are editors, and there are a couple of longtime personal friends (meaning, I’ve actually met them face-to-face!) in this list, as well.

Sue Vincent’s Daily EchoSue Vincent

Happymeerkatreviews: Book reviews – poetry – other musings

Timothy L. PhillipsCamino de Tim

Mysteries in Paradise

And a new blog by retired publisher Ginny Miller and her husband that I look forward to following. Leaving Ourselves Behind will report on their travels throughout the world.

And the Usual Suspects!

Chris The Story Reading Ape’s Blog … An Author Promotions Enterprise!

Sally CroninSmorgasbord – Variety is the spice of life

Seumas GallacherSeumas Gallacher Blog

Tricia DrammehCreative State of Mind and Authors To Watch (Reviews and Interviews)

Tim Bakerblindoggbooks

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philosophermouseofthehedge

Kevin BrennanWhat the Hell

Allan HudsonSouth Branch Scribbler

J.P. McLeanJ.P. McLean: The Gift Legacy

Betty Jane HegeratBetty Jane Hegerat: Canadian author of literary fiction

Matilda Magtree – Carin Makuz

Canary Gal – Gwenith Whitford

Bill Corbett – Marathon Mouth

Seth Godin’s Blog

Book Marketing Buzz Blog

Literary Hub

And a very special mention goes to two extremely inspired blogs that are still being published:

The Litter I See Project by Carin Makuz
and Calgary Through the Eyes of Writers by Shaun Hunter
(Both of these bloggers were profiled on my blog earlier this year.)

If you happen to be looking for some great books to read, check out my Best Books Read in 2016 series: Part 1, Part 2, Part 3. Or have a look at my two other blogs: Reading Recommendations and reading recommendations reviewed.

Island in the Clouds – on Wineva Avenue!!

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Friend and long-time supporter of my writing, Janice Graham, sent me an email this afternoon with the above photo of her son reading my book!

“Robert saw your book on the table and picked it up to start reading it,” she said. So she took a photo for my Where/Who in the World is reading Island in the Clouds page.

I’ve known Janice and Jim Graham for … a very long time, since high school, and they have lived, forever it seems, in the same house on the same street, two streets over from where I lived when growing up in The Beach in Toronto. They’re just about a stone’s throw from the boardwalk, sand and Lake Ontario.

So it’s interesting and very flattering, to say the least, for me to see their now-grown-up son reading my book! How cool is that?

Thanks for your interest, Robert! I hope you’re enjoyng the book.

Best Books Read in 2016 – Part 3

When I posted Part 1 and Part 2 of this series, I didn’t take into consideration that the year was not yet over and I might read more books I highly recommend in those remaining weeks – and, indeed, I have! (I also discovered a few books I had overlooked when compiling my first two lists.) Links for authors featured on Reading Recommendations are included. Every book listed here is rated at 5 stars from me.

So, here we go with THE REST OF THE LIST!

Indie-Authored

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Drunk Chickens and Burnt Macaroni: Real Stories of Afghan Women by Mary Smith
(No More Mulberries, also by Mary Smith, is listed as a Best Book Read in Part 1 of this series.)

Traditionally Published

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Baudelaire’s Revenge, a novel by Bob Van Laerhoven

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Celtic Lightning: How the Scots and the Irish Created a Canadian Nation by Ken McGoogan

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Confessions of an Inadvertently Gentrifying Soul by Bill Engleson
(I also reviewed this book on my blog, reading recommendations reviewed.)

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Belle of Batoche by Jacqueline Guest

And BIG congratulations to Jacqueline Guest who has just been named a Member of the Order of Canada by Governor General David Johnson!
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The Bad-Ass Librarians of Timbuktu: And Their Race to Save the World’s Most Precious Manuscripts
by Joshua Hammer

And … the very-most-recent book, a novella, by Fredrik Backman that has been translated into English!
And Every Morning the Way Home Gets Longer and Longer

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See my rave about Fredrik Backman’s other books I read this year in Part 2 of this series.

And, looking ahead into 2017, I’ve had the great pleasure, and honour, of reading an advance copy of Felicity Harley‘s new novel, The Burning Years, which will be published in the spring. Don’t worry, I’ll make sure you hear about this book the moment it becomes available. Not only is it well written, but I believe it’s going to be a very important book for everyone to read. (Felicity has previously been featured on Reading Recommendations and has had a lifelong association with the island of Bequia.)

For Lockie …

Reblogging from my Reading Recommendations promotion blog … Goodbye, my friend.
http://obituaries.telegraphjournal.com/book-of-memories/2808145/lockard-young/obituary.php

Reading Recommendations

It was with great sadness and a heavy heart I received the news yesterday morning from a mutual friend that author Lockard F. Young, or Lockie as he was know to all of us, had died in hospital, surrounded by his family. I like to think Lockie was also surrounded – via the internet – by the community of writers and readers that had been drawn to him. I for one counted Lockie as a very close member among my own “family” of writers, and he was valued here on Reading Recommendations for his support of me, this blog, and his fellow authors, as well as for his writing, his striving desire to perfect that craft, and his general good humour and comraderie – in spite of all he was suffering healthwise.

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Lockie’s was one of the early promotions I posted here after I first set up the blog in…

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3 #freebooks to Start the New Year On a Positive Note

From Tim Baker – a great way to celebrate the New Year!! He’s offering 3 of his novels for free download from Dec. 30 – Jan 3!

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Happy New Year!

Unless you spent 2016 on Neptune you don’t need me to tell you that it was a year full of bad news.

I’d like to help you forget all of the death and negativity of the past twelve months by giving you three free books.

That’s right…THREE FREE BOOKS!!

Which books you ask?

Here they are – click the title or the cover image to download

Unfinished Business…

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Eyewitness Blues…

Book Cover

Full Circle…

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The giveaway begins at December 30, 2016 at midnight (Thursday night/Friday morning) and ends at midnight on Jan 3, 2017

Download any or all of them with my compliments – and if, after you read them, you would leave a review on amazon I would greatly appreciate it.

This is just my way of saying Happy New Year! I hope it helps get 2017 started off on a positive note!

Oh…and sometime this weekend I’ll…

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Island in the Clouds – with my sister and her Silver Christmas Tree!

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Here’s my sister Betty Bridgman, looking very festive, with her print copy of my novel, Island in the Clouds, standing in front of the Christmas tree at her home in Ontario. Thanks to brother-in-law, Martin, for taking the photo (and for painting that picture over the fireplace!).

Thanks for playing along with my Where/Who in the World promotion campaign, Betty and Martin!